Boho Bod Logo

I was asked to concept some logos and branding for a new line of homemade, natural skincare. My client had an idea of what she was looking for (and a self-proclaimed “terrible sketch” to help me see her vision).

I flipped her request around and gave her two directions of a logo mark that was inspired by the “BB” initials: A glammed-up, elegant variation and a quirky, playful direction, both of course in the bohemian vibe and natural color palette.

She ultimately chose the first, elevated design and opted for the continuous line mark with a pairing of a bold serif and a casual handwritten font to adorn her luxurious body butters, shower steamers, and more.

Some mockups on this page courtesy of Anthony Boyd