SMU Meadows Brass Ensemble Spring Concert
Southern Methodist University’s Meadows School of the Arts holds many performances over the course of a school year. A member of the Brass Ensemble approached me to get some advertising materials for one of their smaller shows of the year. The client wanted a focus on brass as it is one of the only shows that doesn’t include a full band or orchestra.
I utilized several images of brass instruments to give them a variety of options. The posters used imagery of the instruments with a vintage feel and bold typography. The bold typography was to both be eye-catching in a sea of posters and represent the loud, brassy sound of the ensemble.
They ultimately chose the first design: a singular trombone dropped out on a black background with bold white type. Translated into posters, fliers, and social media posts, this design helped successfully announce the Spring Concert and attract attendees.