Prime Now City Skylines

The original app UI for the brand new Amazon Prime Now service (a localized 2-hour delivery platform) included city-specific skylines for each new location launch.

After the Prime Now brand designer created the first dozen or so initial launch cities, I took over and helped keep a continuity of quality and style while interpreting more varied skylines into these UI illustrations. For legal approval, skylines had to be as detailed and accurate to the actual skyline as possible, and feature a variety of buildings or structures that epitomize the city.

For each of the City Skyline Illustrations, it was my responsibility to select potential stock photography that was representative of the location, use the approved photograph and translate it into an illustration, get approval from the legal team and in-location marketing teams, then convert the illustration into three color schemes, and save into several document sizes for use.

Over the course of four months, I created 18 Skylines for the Prime Now app UI: Liverpool, Surrey, Raleigh, Virginia Beach, Tokyo, Arlington, Leeds, Glasgow, Rome, Berlin, Munich, Hamburg, Portsmouth, Cincinnati, Columbus, Orlando, Tampa, and Sheffield. 

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